About Us


Established in 2011, creating beautiful bespoke cupcakes from our base in Long Eaton to clients in Nottingham, Nottinghamshire, Derby and Derbyshire we have grown as a business and now create beautiful Wedding cakes, cupcake bouquets, celebration cakes, giant cupcakes, cake pops, mini cupcakes, cake jars and tins of delicious homemade fudge as well as our cupcake gift boxes which started off our business which have now expanded from having 2 flavour options to over 30 flavours!

I am a vegetarian myself and also a supporter of fair trade so therefore you can rest assured that I will always provide cupcakes that are 100% vegetarian friendly and that I will always choose to buy free range eggs, I will also choose fair trade produce where possible

    We have a real passion for providing something individual to you for your special occasion, listening to your ideas to create just what you dreamed of and providing outstanding customer service to you whether your order is a beautifully packaged gift box of 4 cupcakes for your friend's Birthday, a gorgeous luxury cupcake bouquet for your Mum, a Birthday cake for your child or a decadent Wedding cake or dessert table, we will put the same care, love and attention in to each and every order we receive.

Alfie Loves Cupcakes

Long Eaton